Scrub Daddy

For this campaign, we set out to build an immersive 1970’s inspired kitchen set. A warm, funky throwback world filled with bold colours, playful patterns, and vintage charm. From the wallpaper and kitchenware to the appliances and surface textures, every detail was thoughtfully sourced to authentically echo the era’s iconic aesthetic. 

Our team curated a collection of retro props, scouring specialist suppliers, vintage shops, and prop houses to assemble the perfect environment. The result: a kitchen that felt lifted straight out of a 70s sitcom – nostalgic, characterful, and bursting with personality. 

But the fun didn’t stop at the set design. To highlight the joyful spirit of Scrub Daddy’s Disney-themed sponge, we incorporated a series of dynamic underwater shots.  

Combining vibrant set design with eye-catching water effects allowed us to create a film that feels both nostalgic and contemporary. The result is a lively, uplifting campaign that celebrates the fun of cleaning… with plenty of cinematic flair.